My Numbers From September 2025 (A Peek Behind The Curtains of My Business)

Watch my Monthly Recap Playlist on YouTube:

https://www.youtube.com/playlist?list=PLlh2CSTVNn7zEbgJQp4AlbUQL5Xembsgs

In this episode, I walk you through my September 2025 business recap—real numbers, real decisions, and the actions I’m taking next. I break down recurring vs. project revenue, where expenses went (including a special studio session), and how I’m using testimonials, systems, and better habits to drive margin and momentum. If you like transparent ops and takeaways you can steal, this one delivers.

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Resources I Mention

Notion • Google Sheets • Moxie • Monarch Money • Senja • Webflow • Framer • Riverside • Brick House Blue • Creator Science (The Lab) • Google Workspace • Adobe • Shutterstock • Podmatch • OpenAI

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Timestamps
00:00 – Why I publish monthly, publicly

01:25 – My retro format + goals

03:10 – Revenue snapshot: $19,440 topline

05:35 – Recurring vs. project work: where my margin lives

08:05 – Expense breakdown & studio investment

11:20 – Contractor hours, Moxie workflow, and margin

14:45 – Reading cash-flow in Monarch Money

18:00 – Spinning up a testimonial flywheel with Senja

21:40 – The Jay Klaus session and why it mattered

26:10 – Wins: revenue, AMA site kickoff

30:55 – Losses: follow-ups, double work, procrastination

36:30 – Personal notes: stress, solitude, discipline

41:20 – 33 episodes in the queue—publish faster

46:05 – October plan: ops, cadence, 3 launches

51:10 – Closing mindset + accountability

If you found value in this episode, please rate and review Marketing by Design on Apple Podcasts and Spotify. It helps us reach more high-performing marketers.

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Follow Me
LinkedIn: https://www.linkedin.com/in/mmgdesign/

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